Identify

Identify is the the identification of an opportunity, customer or stakeholder need or trend that creates a space for generating ideas.

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Identify

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Improve

Improve is the improvement and extension of the idea into other areas of opportunity.

Ignite

Ignite is the the ignition and creation of ideas that can address a market opportunity…

Implement

Implement is the implementation of the idea into something that is going to generate value.

Investigate

Investigate - the investigation of ideas by prototyping, testing and validating with customers, stakeholders and…

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